Creative Ideas for Your Holiday Email Marketing in 2020

December 24, 2020

How to create inspiring holiday email campaigns

The most profitable time of year for most companies is the holiday season. This is the time when everyone is in a hurry to get new useful goods that will be used as gifts.

If you are looking to increase your sales during the New Year and other holidays, take care of creating a high-quality advertising campaign. Using email and email validation services, you will be able to contact customers who prefer your brand. Unique offers and cashback after purchases will be an excellent incentive for buying goods from you.

Tips for your 2020 holiday email marketing campaigns

To improve the performance of your Christmas emailing ad campaign, don’t forget about automation methods that will help you increase the number of users receiving your messages. At the same time, both welcome letters and unique offers can be subject to automation.

You can also use personalized messages, which lead to increased customer loyalty to your company. If you insert the customer’s name at the beginning of the message, it is the easiest way to personalize a message. As additional measures, you can congratulate them on important dates that are directly related to them (birthdays, the day they chose your company, and so on).

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There are some words that should be included in the holiday email templates. They grab the attention of customers and increase the chances of getting feedback. They can be divided into several categories:

sales (unique offers, promotions, free shipping);
limited supply (only today, limited time);
holiday atmosphere (congratulations, good mood, gifts);
gratitude (“thank you,” “we appreciate you”).

Also, every email on holidays should contain a call to action. The obvious option is a button or a link by clicking which the client will be taken to the corresponding page of your company’s website. Some notifications may include hyperlinks, but they are easy to miss. The bright button attracts more attention.

If you opt for a fancy clickable button, make sure that it leads to a landing page or to where the customer can quickly purchase your product. When going to a certain page, the user shouldn’t have any questions regarding what to do next, because everything is obvious. If the client lands on the main page, he may get confused about the next steps and will not proceed to checkout.

The text for newsletter ideas for Christmas should be short, and the call to action should contain just a few words. Include the phrase “buy now” in the message and offer additional discounts as an incentive for a timely response to your letter.

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Toffs and Toughs

Toffs and Toughs is a 1937 photograph of five English boys: two dressed in the Harrow School uniform including waistcoat, top hat, boutonnière, and cane; and three nearby wearing the plainclothes of pre-war working-class youths. The picture was taken by Jimmy Sime on 9 July 1937 outside the Grace Gates at Lord’s Cricket Ground during the Eton v Harrow cricket match. It has been reproduced frequently as an illustration of the British class system, although the name “Toffs and Toughs” may be no older than 2004. The day of the picture The Harrovians were Peter Wagner and Thomas Norwood Armitage “Tim” Dyson, who had arranged to be at Grace Gates at 2 pm, where Wagner’s father would pick them up and drive them to Russ Hill, the Wagners’ country home in Surrey, for the weekend. The other three boys were George Salmon, Jack Catlin, and George Young, 13-year-old pupils at the local Church of England school. They had visited the dentist that morning and decided to skip school to earn money at Lord’s by carrying luggage and returning hired cushions for the deposit. The photographer, Jimmy Sime, worked for the Central Press Agency; Sime took several shots of the five boys outside Grace Gates. Ian Jack speculates that Sime solicited the cooperation of the three “toughs”, but not that of the two “toffs”. Use of the photograph The picture first appeared the next day, 10 July 1937, on the front page of the News Chronicle, a left-wing newspaper, under the heading “Every picture tells a story”. A different photograph from the same reel was printed in a photo-essay in Life on 2 August 1937. Life (American magazine), erroneously described Wagner and Dyson as “Young Etonians”, and described the other three as “village boys”. Ian Jack speculates that Life used an inferior shot because the original had been sold by the Central Press Agency exclusively to the News Chronicle. The News Chronicle photograph reappeared in 1941 in Picture Post, illustrating an article by A. D. Lindsay arguing for reform of Britain’s education system. Bert Hardy, who joined the Picture Post in 1941, has often been misidentified as the photographer who took the picture. It has been reused often in subsequent decades. In 1979 it was a plate in François Bédarida’s Social history of England, captioned “The Two Nations”. It was the illustration on the covers of books about the British class system published in the 1990s, and in newspaper articles in the 2000s. Paul Barker of the Institute for Community Studies described the picture in 2000 as an “easy caricature” symbolising an obsolete social divide. In 2004, the title “Toffs and Toughs” was used in the Getty Images online catalogue, and for a jigsaw puzzle of the photograph. Ian Jack has criticised this title since Salmon, Catlin, and Young were not especially poor or disreputable, merely part of the respectable working-class majority of the time. The boys in later life Peter Wagner studied natural sciences at Peterhouse, Cambridge. In 1943, he was commissioned as a lieutenant in the Royal Corps of Signals. However, he suffered from pericarditis and never saw active service during the Second World War. After being discharged from the army in 1945, he entered the family stockbroking firm, married, and had three daughters; he became mentally unstable in the 1970s and died in Hellingly Hospital in 1984. Tim Dyson died of diphtheria 13 months after the photograph was taken, in August 1938. This was shortly after travelling to join his parents in Trimulgherry, British India, where his father, Lt.-Col. George St. John Armitage Dyson was serving as an army officer. George Dyson died in 1942 in a Japanese prisoner of war camp in Korea. During the Second World War, George Salmon served as an anti-aircraft gunner onboard HMS Duckworth. After the war, he worked for Rightons Limited, a metal supplier. He was married in 1998 and was still residing in Marylebone when he died in 2000. Jack Catlin’s family moved to Rickmansworth soon after 1937; in 2010 he was widowed, remarried and living in Weymouth. Jack Catlin died in January 2011 at the age of 85, survived by his wife Sheila, his son, daughter, and grandchildren. George Young was also married in 1998. Young had a flat in The Barbican.
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3 Ways to Splurge on Self-Care

Some people splurge on fancy vehicles or expensive houses. These are great as showy assets. However, they add more stress to your life with the cost and upkeep. If your goal is to live healthily and happily, skip the luxury things and aim for self-care splurges instead. These three indulgences won’t break your wallet, but they will refresh your mind and improve your quality of life. Make It a Spa Day Everyone should give a spa day a try at least once. Whether you enjoy massages or not, the atmosphere is a must. You’re treated to pampering with your choice of services designed to relax and invigorate you from check-in to check-out. Look for spas within your driving distance, and see what is offered. Some places have package deals that give you discounts on multiple services or let you use their sauna and jacuzzi with your purchase. The key to a successful spa day is to plan your pampering in the right order, like jacuzzi, massage, and pedicure. Having a pedicure or hair styling done before your massage may mess up your salon-perfect finish. Finally, clear your schedule of anything stressful for the rest of the day. You might not spend all your time at the spa, but you want that relaxed feeling to last as long as possible. Budget tip: Instead of paying luxury prices for a day of pampering, make a DIY spa with facial recipes, a bath soak, and a mani/pedi combo. Create a Healthy Meal Plan Self-care is a substantial byproduct of what we put in our bodies. When your schedule is hectic, it’s easy to rush through meals and eat junk food. And when you’re on a budget, it’s cheaper to buy processed food or hit the drive-thru. These choices add up over time. What’s “cheap” and fast now becomes an expensive, time-consuming medical condition you’ll be fighting for the rest of your life. You might not think twice about spending your cash on an upgraded phone or tech gadget or the latest accessory you can’t live without. Yet, that extra few dollars a day needed to create a healthy, nutritious diet is a deal-breaker. Switch your mindset and let that be your indulgence. Splurge on kitchen gadgets that will make it more affordable in the long run to eat healthy, like a food processor, air fryer, and vegetable spiralizer. Learn how to meal prep by taking free classes online. The time you spend gaining this knowledge will save you hours each week. Budget tip: These same planning rules apply to anything you want to save money on, from cutting costs at the gas pump to conserving your cannabis. It’s all about taking the time now to reduce your wasted resources later. Planning is a form of caring for your future self. Go Crazy On Bedroom Stuff We focus on making our exterior rooms, like the living room and kitchen, look perfect when the average person spends most of their at-home time in the bedroom. Your bedroom is your private sanctuary — the place where you go to unwind from a stressful day and get away from all the demands of life. It’s a place that needs to feel safe in order for you to get restful sleep. Self-care starts with an uninterrupted sleep schedule. It only makes sense, then, that you splurge on this room to make it as comfortable and peaceful as possible. Go for the premium, luxury sheets, and matching comforter. Find the pillows that are made for your sleeping style (side, back, or front), and research the top choices. Buy hypoallergenic products if you have allergies. Invest in a mattress that you feel like you’re floating on. Make sure it’s one that you can climb out of bed from each morning without feeling like all your joints are stiff. Then, turn your splurging to the room itself. Pick colors that make you feel at rest and decor that is designed to soothe. The room is your haven; indulge yourself by making it feel like your personal heaven. Budget tip: Thrift and consignment shops are excellent places to buy gently used bed linens and bedroom decor. Conclusion Taking care of yourself isn’t always about buying the latest and greatest gadgets. It’s about doing things that help you feel better from the inside out. These three splurges are places where you can put your cash for guilt-free self-care spending.
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7 Tips on Choosing Comfortable Plus Size Underwear Bottoms

Big-bottomed gals make the rockin’ world go-’round, or so they say. However, big-bottomed ladies have a more difficult time finding things that fit their fuller figures. Take underwear bottoms for example. It is no easy task trying to find undergarments that fit big hips and big derrieres. If you are fuller-figured, here are some tips to help you find plus size underwear bottoms that fit you better. Take Your Pant or Trouser Size and Cut It in Half Let’s say you wear a size 20 (40-inch waist, approximately a 48-inch hip) pants or trousers. Cut that size in half to equal your underwear bottom size. Ergo, your underwear size would be 10. It seems so flattering to buy underwear in a size that normally you would never wear for anything else, but that is how you buy these particular articles of clothing. If you can’t find underwear bottoms in a numerical size and they are only listed as S.M.L, or XL, then you may need to check the sizing chart. These packages of underwear often list a sizing chart on the back of the packaging, which is helpful. If you fall between two sizes, buy the next size up to ensure a comfortable fit. Measure Your Hips and Waist Before You Shop Some of the very fancy underwear and lingerie shops go by inches. You will need to measure your own hips and waist to find your size. Using a dressmaker’s tape measure, measure around your waist. It’s that area in your midsection where your elbows naturally fall. Then measure six to eight inches below that or the fullest part of your hips. Write those measurements down and take them shopping with you. Full Briefs Fit You Best, but for Something Less “Granny” Try These You probably already wear full briefs during certain times of the month, so wearing them all of the time is not really something you want to do. That’s quite understandable, and there are full-figure panties that still fit and flatter your body well. Try cheeky boy shorts, which make use of an ample bottom but will not roll down or squeeze too tightly. Also, French cut briefs or Rio briefs are quite flattering without having to wrestle where they sit all day. Finally, if it’s the elastic that is bugging you, opt for seamless panties that contain nothing to rub against and irritate your skin. Avoid G-Strings, Thongs, and String Bikinis The fashion world has yet to make plus-size underwear versions of g-strings, thongs, and string bikini bottoms that do not frustrate women or cause major discomfort. In truth, these styles of bottoms are not made to be worn all day anyway as they are closely associated with vaginal infections and major skin irritations requiring medical treatment. While there are companies out there that make plus-sized versions of these underwear styles, use them only during intimate moments when they will not be worn for very long. Choose Lace Over Silk or Cotton and Avoid Itchy Lace Fabrics A lot of stretchy lace is used to make underwear bottoms pretty. For many fuller-bodied women, this stretchy lace is very itchy or scratchy if it’s the only textile on the skin. However, you can still enjoy pretty lacy things when the lace overlays satin or cotton fabric. In this way, the lace doesn’t make direct contact with the skin so it will not irritate your skin and still make your undergarments very pretty. Moisture-Wicking Fabrics Are Ideal Too Bigger ladies sweat more; that’s just a fact of life. As such, underwear may often become damp and uncomfortable during the day. To resolve this particular issue, you can purchase undergarments that are made from moisture-wicking fabric. This specialty fabric absorbs sweat and pulls the moisture away from your skin to feel drier and less sweaty. There are a lot of undergarments that incorporate this fabric and are very colorful and pretty too. Replace Garments When They Are Too Stretched Out Elastic in undergarments is not meant to last forever. When your items become too stretched out that they do not stay in place with you, wear them, throw them out and replace them. Wearing worn-out items contributes to rubbing and irritation and weird visible wrinkles under your clothing. If you find that you love the same fabrics of certain garments that have to be thrown away, read the labels of the items you are about to throw away and search for undergarments made from the same fabrics and textiles. _________ Author’s Bio: Matt McGrath is an avid traveler and a prominent writer in the blogging community. He has been to more than 50 countries. While he loves discovering new cultures and adventures, he is also passionate about sharing practical tips with his followers. If you love to travel and adventure, we recommend that you read and follow all his articles! More about him on his website – http://mattmcgrath.me/
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How do I pick a life insurance company?

The annuity business, like the insurance industry itself, is very competitive. There are hundreds of insurers and many different types of products available to you. Before buying an annuity, contact your state insurance department to see whether it offers an annuity buyers guide for your state. There are four important things to consider: Financial Solidity – Select a company that is likely to be financially sound for many years, by using ratings from independent rating agencies. State insurance department license to do business Make sure that the insurer you select is licensed to issue annuities in your state. Ask whether the specific type of annuity you are considering is available in your state. Service Expect excellent customer service. Your insurance company representative should answer your questions promptly and provide useful information that addresses your concerns. This way, you can make a well-informed decision on the annuity that best meets your needs and objectives. Choice of investments and riders Some insurers offer annuities with an array of investment choices and a large variety of riders. Compare these options. Some options may increase the price of the annuity. Decide on an annuity that best meets your needs.
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What more can an innovative artist do for the world?

12.01.2023 Veronica Tsinoeva It may seem like every idea humanity could come up with has been done before. But, no! There are still some incredible artists out there who produce intriguing ideas and captivate viewers. Kristina Bagaeva is one of those creative people who is constantly pushing the boundaries of artistic expression. While her work may appear simple at first glance, a closer examination reveals the depth and complexity that she infuses into each piece. Bagaeva’s art is characterized by its lightness and airiness, which cover the hard work and attention to detail that goes into creating it. One of the key themes in Bagaeva’s work is the concept of “new sincerity,” which she explores through her use of layers and her emphasis on collaboration. Bagaeva often invites viewers to participate in co-creating her art, fostering a sense of togetherness and spiritual connection among strangers. This approach has led to unprecedented discoveries and insights for audiences, as they are able to engage with the work on a deeper level. Co-rating is a key part of all of her projects, including one yet to be released, which you too can take part in. People often feel a strong emotional bond with the things they value. These objects can speak to us in ways that we cannot quite comprehend but know intimately and recognize deeply. They can contain hidden mysteries, representing parts of ourselves that we have yet to fully discover. Even small items like photographs or fragrances can trigger memories and emotions, transporting us back to specific moments in our lives and raising personal questions. Bagaeva’s latest project is focusing on such things, and it’s particularly intriguing, as it asks participants to bring or send a single memorable item that holds special meaning to them — something that, in the event of a fire or other emergency, they would have kept if all the other items could not be salvaged. The anticipation of how Bagaeva would assemble her artwork using these pieces is captivating. However, the true value of this project lies in the personal insights and connections that it generates when experienced firsthand. Kristina has a strong sense of emotional intelligence and empathy, which allows her to create projects that engage people on a deep, emotional level. Through her work, she helps people gain a greater understanding of themselves and those around them and learn how to interact more productively with others. Ultimately, what matters most is that everyone involved in Bagaeva’s projects has a meaningful experience and enjoys themselves along the way.
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Creative Ideas for Your Holiday Email Marketing in 2020

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