7 key B2B growth trends and tips for 2022

September 27, 2021

As a business owner, you must understand that while your business is not growing, the business of your competitors is still flourishing, which means that sooner or later you will be pushed out of the market and lose the game.

This is obvious, but what is often unclear it’s the strategies you should choose to ensure further business growth.

Here, we want to share with you 7 key B2B growth trends and tips for 2022 so that you could prepare in advance.

Digital transformation

We bet that you are familiar with this situation: scattered teams messed ordering and accounting processes, constant interruptions in delivery and inventory. Maybe it’s time to streamline the processes and procedures in your company?

We are living in a world of a full-blown digital revolution, and there are many ways to take over disruptive technology and rapidly grow!

These are just a few benefits of digital transformation for businesses:

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increased efficiency;
improved transparency;
better cost savings;
enhanced customer experience;
higher employee engagement and better culture;
better flexibility;
revised supply chain management;
improved operating model;
strong competitive advantages;
stable revenue growth.

Of course, it is very difficult to provide a complete digital transformation with no experience. You can try dozens of different approaches and software tools, spend a lot of money and still miss your goal.

Therefore, companies seek help from professionals. Outsourcing digital business transformation allows you to focus on core business tasks, while these specialists implement new systems as efficiently as possible and at a lower cost, coaching your company’s employees.

There are many such companies, and some of them offer advanced solutions for your business. For example, Salesborgs.ai can help your staff master the modern RevOps methods and platforms, and realize their potential to hyper-scale. The company offers several interesting features:

Technology Quotient Training that allows you to leverage modern tech stacks and become able to 100x their output and hit every possible target. The TQ training program creates a brand-new level of sales proficiency for your salespeople, allowing them to master RevOps and the fundamentals of modern digital selling and helping them to learn how to outperform their peers 20 to 1.
The Superhuman Scaling Sales Systems approach helps you to unlock the flywheel to blitz scale and dominate the market you’re in. It allows your quota-carrying and revenue-generating teams to perfectly master their tech stacks, build-out intent-based targeting, and automate all aspects of the funnel.
Customized Methodology Build-out approach allows you to customize your methodology and process, nurture and strengthen your exceptional competitive advantage, and unlock a 3-5x pipeline with a truly disruptive selling motion.

Artificial Intelligence (AI)

Artificial Intelligence, one of the key marketing trends in 2022, provides tons of benefits for businesses, such as gaining competitive advantages and improving efficiency by unlocking the value of their data, scaling content for more diverse reach, and providing a better understanding of customers, as well as how to engage them better.

Data analysis helps in the promotion of B2B marketing, and automation of operations can significantly increase productivity. AI allows businesses to:

use product recommendations to boost revenue;
use chatbots to enhance customer service;
сreate perfect сontent marketing strategies;
leverage sentiment analysis to get a better understanding of customers;
benefit from using dominant competitive intelligence;
grow business with accurate sales forecasts;
optimize prices and more.

Security & privacy

Leading CMO Council experts found out that in 2022 data security, privacy and accountability are becoming critical factors that build tomorrow’s digital shoppers’ trust. But studies show that only half of existing B2B companies can fully meet these requirements.

If you want people to entrust you with personal data (name, surname, email address, phone number, etc.), you must prove to them that this data is safe at the moment when they’re signing in to your website and that it will be safe in the future.

Here are some tips on how to do it:

implement a modern GDPR-ready CRM;
use an HTTPS certificate on your website;
delete all personal contact information that you do not need;
appoint a data protection officer in your company and make sure that you strictly comply with the GDPR regulations.

Customer retention

New customers are the thing that every business wants. However, there is one more important thing that you should never forget about: it is your long-term customer retention strategy. By building relationships with them, you are building the foundation of your reputation.

According to Harvard research, 5% customer retention can increase your bottom line by 95%! This is a great form of marketing that will be an especially effective choice for companies on a tight budget.

Treat your existing customers with special attention, because they have already trusted you, bought your product, and selling them something again is always easier and faster than making a deal with a stranger.

Here are some tips on how to improve your customer retention:

establish clear and open lines of communication;
provide the highest-quality service and support to these customers, consult them on time and provide clear explanations;
gain feedback, conduct polls to see what you need to improve;
appreciate their loyalty;
think about special offers, coupons, discounts, etc.

Virtual & Augmented Reality

Both companies and customers benefit from using Augmented Reality, and augmented shopping experiences are at their peak of popularity. AR and VR help consumers find the right product and allow them to try products before buying them.

Using innovative technology, companies can:

design new products;
improve your sales and brand presentations and product demonstrations;
identify efficiency improvements within your business operations;
market company;
train employees;
increase engagement and interaction;
provide a richer user experience;
increase the perceived value of products and brands;
cut costs, as it is an inexpensive alternative to other media platforms;
gain access to detailed analytics enabling them to truly understand their audience.

Nowadays, augmented reality is available to businesses of all sizes, even without the need to design an application.

Micro-influencers

In the B2B buying cycle, an influencer is a person that your customers trust, someone who perfectly navigates a particular niche and can positively influence buyer decisions.

Studies show that micro-influencer marketing can bring 11x yearly ROI to B2B organizations compared to traditional techniques. This is the most progressive method of acquiring new customers as part of a B2B marketing strategy.

Here are some simple tips on how to benefit from such a collaboration:

make more sales by getting them to review your product or service;
drive more conversions and sales by having micro-influencers promote your offers;
start guest blogging to increase brand awareness and drive more traffic.

Voice search

Today, more than a billion Web searches are made using voice search worldwide. According to forecasts, this figure will reach 5 billion by the end of 2021, and 6.4 billion by 2022!

We think you would agree that you should immediately optimize your site for voice search. Here are some tips on how to do it:

use long-tail keywords;
transform your queries into questions;
optimize your website content;
design website for mobile;
opt for conversational language;
optimize for future snippets;
make your “Google My Business” profile stand out;
localize your experience by including your region in content and metadata, creating location-specific pages, using visuals specific to your local area with alt-text tags, tagging images and videos with the name of your geographic area, etc.

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What are Title Loans and Where to Find Fast Cash?

So, you’re a resident of Old Dominion, and you have a problem. A situation has arisen for which you need urgent cash. You’ve heard about title loans but are unsure of what they are and how they work. Well, keep reading for where to find fast cash. What are Title Loans? These are secured short-term loans that use your vehicle as collateral. Most loans are for 30 days or less, although some title companies permit monthly installment payments of a year or so. Because the loan is secured by your vehicle, you must be certain you can consistently make payments or risk losing your asset to seizure. A key loan feature is that you can continue to use your vehicle as normal during the life of the loan. The lender will merely keep your title until the loan is paid. What is Required for a Loan? The main things you’ll need are a vehicle in your name, a lien-free title, and the income for loan repayment. For the latter, proof could be in the form of bank stubs, bank statements, or a letter of employment from your employer. If you aren’t employed, lenders in Virginia will also consider retirement, pension, and settlement income, as well as annuity payments and Worker’s Compensation. You’ll also need to supply a government-issued photo ID and proof of a Virginia address. In addition, borrowers must be at least 18. Further, you must submit recent, quality photos of the vehicle’s front, back, and sides, as well as of the odometer and vehicle identification number. Title loans in Virginia: The best financial decision for you How Much Can You Borrow? While title loans may require a credit run, lenders won’t focus on credit histories. In fact, whether you have bad credit, no credit, or a past bankruptcy, you can still qualify. Why? Because the lender’s decision is primarily based on the equity in your vehicle and your income. For an estimate of the amount you can borrow, some lenders offer an online calculator onto which you can enter your vehicle’s odometer reading, any alterations or modifications, its age, and any notable damage to the interior or exterior. You can also input the vehicle’s make, model, and style (hatchback, sport, etc.). Generally, though, if approved, you can expect to get between 25% and 50% of the equity in your vehicle. This usually comes out to between $100 and $10,000 or more. How Long Does the Process Take? This is another key feature of title loans. Once you apply – you can do this online from the comfort of your home or office – you’ll likely get an answer the same day, sometimes within minutes. After you’re approved, you can have funds in hand within 24 hours. Many title companies offer direct deposit. So, if you’d like your cash disbursed this way, be certain your bank account permits ACH transfers. What About Repayment? Note that some title lenders will reward you for making timely payments by decreasing your interest rate. In fact, by the time your loan is cleared, your rate could lower by half. When you’re shopping for lenders, choose one that offers this. Generally, though, many lenders will offer multiple ways to repay your loan: by phone, using a credit or debit card; via an online customer portal; or in person at a local MoneyGram. Finding fast cash in Virginia will require you to shop around a bit for the loan offer and terms that suit your situation best. In particular, find one that will reward your payments with a better rate.
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The Kremlin’s latest propaganda guide (mobilization edition)

‘Blame the West and scapegoat the commissars’ On September 21, frantic in the wake of Ukraine’s recent counteroffensive, Vladimir Putin announced mobilization in Russia. While the response among the Russian populace has varied widely, the days since the president’s speech have seen hundreds arrested for protesting and at least a dozen arson attempts at government buildings, among other expressions of discontent. In a bid to get citizens back on their side — or at least to make them shut up — the Putin administration has sent out instructions for how the country’s propaganda outlets are to cover the mobilization campaign. Meduza summarizes the guide. Soon after Vladimir Putin announced the start of Russia’s “partial mobilization” (a misnomer, as there’s little, if anything, that’s “partial” about the Russian authorities’ conscription plan), Russian state and pro-government media outlets were issued instructions for how to cover the transformative new measure. Meduza has obtained a copy of the guide, which was compiled by the Putin administration. The document emphasizes that Russia has only won past wars when “everyone” in the country has contributed — and only when the people have believed the country is fighting a “people’s war.” Thus, the authors conclude, the media’s current task should be to convince Russians of one main idea: that “the people of Russia must unite against the NATO threat.” According to the Kremlin, the alliance is set on “dismembering and ransacking” Russia. “It’s no longer acceptable to stand on the sidelines and dump the entire burden of responsibility on contract soldiers and the Donbas people’s militias. The front line is more than 1,000 kilometers (621 miles) long, and Russian soldiers and Russian people are being killed by NATO mercenaries and terrorists from the Kyiv regime using NATO weapons,” write the media guide’s authors, summing up their central thesis. The document also suggests explaining the necessity of mobilization by citing the shelling of Russia’s border territories and of Crimea: “They’re already waging war against us on our own territory. We’ve gone from ‘not abandoning our own’ to protecting ourselves.” The propaganda guide also instructs the media to emphasize that Putin announced mobilization “right at the moment when it became essential and would significantly increase Russia’s ability to achieve the goals of the special military operation.” At the same time, the document explains neither what the “goals” of the “special military operation” are nor how the “special military operation” — a term invented to allow the Kremlin to insist there’s no war — can simultaneously be a “people’s war.” “Russia is by no means fighting against Ukraine — it’s fighting against NATO. The West has prohibited Kyiv from conducting negotiations with Russia. NATO intelligence agencies are gathering data about Russian territory for the purpose of ordering Ukraine to move the fighting into Russia,” the authors write. Additionally, the guide “suggests” filling media materials with “as much direct speech as possible” from residents of the self-proclaimed Donetsk and Luhansk People’s Republics and other occupied Ukrainian territories. The quotes should show the residents’ “enthusiasm” and “gratitude,” referring to Putin as a “protector” who “responded to people’s request.” According to the propaganda guide, these quotes should “arouse joy” among Russian audiences. Pro-Kremlin bloggers downplay mobilization The guide also calls for propaganda outlets to emphasize that mobilization will supposedly only affect “one percent” of Russia’s draftable population. The document calls the mobilization effort “minimal,” noting that only “experienced men who have served before” will be drafted. As Meduza has previously reported, these claims are false. Similar messages have already begun appearing on various social media pages throughout Russia. One video that was posted on a page for Primorsky Krai residents claims that authorities are mobilizing only the 300,000 “most highly trained” men, all of whom have purportedly served in the army. “I’m talking to you, average Sergey from Lipetsk who’s never undergone military training. You can cool your jets and drink your coffee. Nobody fucking needs you there,” says the narrator of another video. Another clip addresses “Ivan Ivanovich” — a common Russian name — and tells him to “drink your vanilla latte and carry on with your graphic design.” All of these posts are accompanied by the hashtag #DontPanic. Two sources close to the Putin administration told Meduza that Dialog, an organization created at the Russian authorities’ initiative to spread messages on topics ranging from COVID-19 vaccinations to Russia’s 2020 constitutional amendments, has been tasked with distributing the videos. Vladimir Tabak, who currently heads Dialog, did not respond to Meduza’s request for comment. According to two sources close to the Putin administration, the new propaganda package is intended to counter Russians’ “negative reaction” to the mobilization announcement. In addition, the Russian authorities hope to “redirect [draftees’ and their families’] anger” onto the country’s military commissars, who propagandists claim is “going overboard in order to curry favor, rather than working efficiently by conscripting experienced fighters.” Russian TV propagandist Vladimir Solovyov has already called for unscrupulous military commissars to “be shot.” RT head Margarita Simonyan, meanwhile, has called on Russians to report conscription officials’ violations, saying the commissars are acting “as if they’d been sent by Kyiv.” “[The plan is] to ‘highlight’ the most egregious cases — the conscriptions of people with a lot of children or of older men. Then they’ll deal with those cases and cover the consequences widely. [While] regular, able-bodied men are being mobilized,” said a source close to the Kremlin. Russian authorities are betting that propaganda will be a powerful enough tool to dampen people’s discontent at the mobilization. Nonetheless, according to Meduza’s sources, the Kremlin is “concerned” about the situation in the Caucasus — especially in Dagestan, where violent protests broke out this weekend. Sources close to the Putin administration told Meduza that authorities plan to “curb the protests” both by “peaceful means” (such as conscripting people in a more targeted manner and returning people who’ve been conscripted illegally) and “by force.” Source: meduza.io
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Here Are 9 Ways For A Faster Personal Loan Approval

By: Raymond James When you’re in a financial bind, you cannot afford to wait days or weeks for a lender to disburse a loan. Fortunately, some quick personal loans can provide financing, though not always guaranteed as fast as the same day upon approval. You can increase your chances of approval by following some tips. Choose an Online Lender Online lenders generally offer faster approval than brick and mortar establishments. While some banks take up to seven business days to disburse funds, some online lenders deposit the money the same day. You will need a checking account to get same-day or next-day funding. You’ll provide the lender with your financial information, and upon approval, it will send the money to your checking account. Have Money in the Bank If possible, apply when you have money in your bank account. Having money in your account shows the lender that you can repay the funds. If your bank account is empty or has a negative balance, the online lender is more likely to deny your funding request. You don’t need to have hundreds or thousands of dollars in your account, but it’s wise to have some money. Check the Lender’s Requirements When browsing your personal loan options, you’ll notice that lenders have specific requirements that differ from one company to the next. For instance, some lenders require that you have a direct deposit set up. Others might have income or credit score requirements. Make sure you meet the requirements before applying. That way, you’ll be more likely to get approved quickly. Only Ask for What You Need You’re more likely to get approved for a small-dollar loan than a large one. Consider how much money you need and ask for that amount. Along with improving your chances for approval, it will be easier for you to repay the loan. The payments won’t stretch your finances thin, putting you in a bind. Get a Co-Signer If you have poor credit or don’t make much money, you can add a co-signer to your application. Keep in mind that if you fail to repay the loan, the co-signer will have to take over the payments. Due to the risk, you need to prepare your pitch before asking someone to co-sign. Explain why you need the money and how you will repay the loan. Be ready to answer questions from the potential co-signer as well. Provide Collateral If you want to get cash quickly, providing collateral can help. Some lenders offer fast funding when you secure the loan with collateral such as a car, even if you have poor credit. Collateral reduces the lender’s risk and allows you to get your money much faster. In many cases, using collateral eliminates the need to get a co-signer. That’s a massive relief if you don’t want to let others know that you need money. Choose a Short-Term Loan Choosing a short-term loan can also help you get funding quickly. You’re less likely to experience a job loss or something else catastrophic over the life of a short-term loan. Because of that, lenders are more willing to provide you with the money you need quickly. Show Proof of All Sources of Income Do you bring in money that doesn’t come from your job? For instance, maybe you receive alimony or do graphic design on the side. If you make money outside of your regular job, show documents that prove the income. The more money you make, the easier it is to get approved for a loan, so don’t leave anything out when applying. Avoid Shopping Around When you get approved for a loan, you might start to wonder if you can get a better rate elsewhere. Fight the urge to apply for other loans so you can compare rates. Each time you apply for a loan, the inquiry shows up on your credit report. Lenders see those inquiries when deciding to approve or deny your application. If your credit report has lots of inquiries, lenders might think you are desperate and unlikely to have the money necessary to repay the loan. One denial can snowball into the next, and soon, you’ll have trouble getting a loan. About the Author: Ray is a sought after thought leader and an expert in financial and money management. He has been published and featured in over 50 leading sites and aims to contribute articles to help novice financial planners. One of his goals is to impart his knowledge in finance to educate and help ordinary people create and achieve their financial goals.
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Who makes the best wood carving knives

When you start on your way to wood carving, one of the first questions that come to mind is “How to choose a wood carving knife and who out of all manufacturers to choose?”. It is indeed a tough question because the answer is subjective for each and every carver. Everything depends on what you want to do with those knives, what you need for that and who is going to be the best in supporting you on your way. The wood carving knives’ manufacturer we would like to share with you today is BeaverCraft. They have been on the market for a couple of years now and the quality of their tools is already known amongst the carver community. The best thing I find for myself is that there is a great variety of tools and sets on offer. You can find sets for beginners with patterns and tutorials attached, you can get a particular knife or a chisel if you know what you want or you can decide to get a set of knives, chisels or a stropping kit – you will be satisfied with the number of options anyways (and the results, of course). This manufacturer operates from Europe – Ukraine, to be exact. That’s the biggest county in Eastern Europe and these guys claim to feel responsible for proving the needed quality of European goods. They’ve got good offers on carving wood and tools so can provide you with whatever you might need for your hobby. You’ll also enjoy their Facebook and YouTube pages. The YouTube channel they have is full of useful tips and tutorials for beginners and on their Facebook, they chat with the community regularly. So, overall, there are a few things to learn about choosing wood carving knives. You need to pay attention to the quality of the blade and the handle – how comfortable it is going to be working with it, how sharp and strong the blade is, what type of metal it is made of. All the tools that BeaverCraft produces have high-carbon steel blades which makes them premium quality – it is known that high-carbon steel is great for carving. It holds the edge better than a lot of its alternatives, is easier to sharpen and is a great material for any knife in general. Because of its hardness and resistance to wear, high-carbon steel is often used in making tools and that’s the sign of their high quality and suitability for carving in particular. And what about the handles? They have to be ergonomic – made specifically for carving and responding to the requirements of a long working process with them, comfortable to use for a long period of time. BeaverCraft’s instruments have wooden handles enriched with oils, not slippery or heavy, so you’ll be comfortable using them if you don’t work with additional tools like a mallet or a hammer. Their tools are designed for handwork only. Of course, the choice is still up to you. The best thing might be to explore the market, try out some tools your friends already have or the ones you can get easily and without much risk. You can also rely on the reviews like mine and enjoy carving without an extra thinking process. Have fun!
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The Ultimate Christian Travel Planner

Themed vacations and tours are a great way to travel the world while also diving deeper into your religion. But when it comes to putting together a religious vacation for yourself, the act of planning every step out can overwhelm even the most devout follower. If you want to see sacred places or simply travel areas where you can get closer to those who share your values and beliefs, here are some tips on how to plan the perfect vacation for yourself or a group of friends from your congregation. Mark this special occasion by purchasing yourself a new Bible One great way to make the most of your vacation is to consider purchasing yourself an entirely new Bible where you can take notes on what books have impacted you most throughout your journeys, jot down journal passages as you navigate your destinations, and have a souvenir that actually traveled with you and came back just as changed as you were. Before you go on your Christian travels, look for a religious bookstore that offers unique Bibles, Bible covers, and other accessories that you can take with you once you depart. Then, you can keep this item on a bookshelf to look back fondly on down the road. Establish a budget and map out your itinerary Where you decide to travel largely depends on how much money you have to spend and how long you’re going to be able to sustain yourself in your target destination. If you have a bit more time and money to spend on your travels, consider taking a Christian vacation to a holy destination like Israel. Being able to see everywhere that Jesus traveled throughout the New Testament can be life-changing for some American adults. Of course, you can also find other opportunities like cruises where you can connect with other Christians and get even more out of your trip abroad. Does that mean that there’s nothing to see here in the United States? Of course not! If you’re simply looking to travel to some of your favorite destinations while experiencing the Christian life there and getting to meet new people, that’s great too. You could always travel to Vicksburg, Mississippi (the Key to the South) and see what they have to offer in terms of food, music, and culture. If you’re trying to lead a better life as a Christian and deepen your spiritual connection with God, any destination from South Africa to New York holds potential for you to meet others and make amazing memories along the way. Look for ways to save money on travel and accommodations Some believe that a vacation is way out of their reach because travel is generally expensive. However, this couldn’t be further from the truth. Traveling during seasons where travel isn’t as heavy is a great way to save money on your round-trip plane tickets so you aren’t spending thousands of dollars in the process. You can also save money on hotels by finding all-inclusive vacation packages, looking for hotels that are a bit farther out from the city, and looking for great deals on travel websites. Finally, you can save a bit of money here and thereby choosing to cook your own meals or taking advantage of free perks. With the right planning, a vacation is more than possible, even in tough times. All Christians should go on a religious-themed trip in order to see the world and improve their relationship with God. If this type of vacation is on your mind, use the guide above to plan out every step and fully immerse yourself in the experience.
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7 key B2B growth trends and tips for 2022

Digital transformation

Artificial Intelligence (AI)

Security & privacy

Customer retention

Virtual & Augmented Reality

Micro-influencers

Voice search

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