Is this The Apprentice or Love Island? Candidates look worlds away from their professional profiles


The Apprentice is back this week with Lord Sugar on the hunt to find the perfect business partner to invest £250,000 into their company. 

And the series is set to be the sexiest to date as a glimpse into the 16 candidates’ Instagram pages show they look worlds away from their professional profiles released by the BBC on Tuesday. 

With 10 of the 16 contestants under the age of 30, The Apprentice cast of 2022 look like they could be better suited to Love Island as they flaunt their wealth, bikini-clad snaps and boast huge followings on social media.

While the Kathryn, Stephanie and Sophie opted for demure pencil dresses for the photoshoot for the upcoming series, a glimpse into their social media profiles show them flaunting their figures in a slew of swimwear shots. 

Hunky businessman Akeem and Alex also can’t resist sharing shirtless snaps of their muscular physique while others upload photos in business class or private jet.

And it seems the group will have plenty in common, with many choosing Dubai as a holiday of choice. 

We take a look at their Instagram pages – and the posts that will surely raise Lord Sugar’s eyebrows!  

The Apprentice: The series is set to be the sexiest to date as a glimpse into the 16 candidates’ Instagram pages show they look worlds away from their professional profiles released by the BBC on Tuesday

Sexy: With 10 of the 16 contestants under the age of 30, The Apprentice cast of 2022 look like they could be better suited to Love Island (pictured) as they flaunt their wealth, bikini-clad snaps and boast huge followings on social media

Sexy: With 10 of the 16 contestants under the age of 30, The Apprentice cast of 2022 look like they could be better suited to Love Island (pictured) as they flaunt their wealth, bikini-clad snaps and boast huge followings on social media

Kathryn Louise Burn 

Wow: Kathryn Louise Burn goes as 'Kaggz' on Instagram and already boasts 3,000 followers on Instagram- thanks to her string of sexy bikini-clad snaps

Hot stuff: The pyjama business owner loves to share sizzling snaps of her incredible physique

Wow: Kathryn Louise Burn goes as ‘Kaggz’ on Instagram and already boasts 3,000 followers on Instagram- thanks to her string of sexy bikini-clad snaps 

Business: Swindon-based Kathryn, 29, has worked a wide range of jobs from mortgage advisor to events manager

Business: Swindon-based Kathryn, 29, has worked a wide range of jobs from mortgage advisor to events manager

Swindon-based Kathryn, 29, has worked a wide range of jobs from mortgage advisor to events manager. 

She is the owner of an online pyjama store and already boasts 3,000 followers- going as ‘Kaggz’ on Instagram. 

Kathryn flaunts her luxurious lifestyle on Instagram, sharing racy bikini-clad snaps.

She has travelled around the world, with trips to St Lucia, Montego Bay and Australia evident on her profile. 

The blonde beauty loves to party and uploads glamorous make-up snaps and photos of her visits to fancy bars across the globe.  

Describing herself as ambitious, kind, and often ‘savage’, she says she’s there to win, not to make friends. 

She said: ‘My dreams in my head are absolutely huge and I believe I can achieve them.’ 

Strike a pose: The blonde beauty loves to party and uploads glamorous make-up snaps

Strike a pose: The blonde beauty loves to party and uploads glamorous make-up snaps

Jet-setter: She has travelled around the world, with trips to St Lucia, Montego Bay and Australia evident on her profile

Living the life: Kathryn pictured enjoying a beer while on holiday

Jet-setter: She has travelled around the world, with trips to St Lucia, Montego Bay and Australia evident on her profile

Bring it on: Describing herself as ambitious, kind, and often 'savage', she says she's there to win, not to make friends

Bring it on: Describing herself as ambitious, kind, and often ‘savage’, she says she’s there to win, not to make friends

 Stephanie Affleck 

First class lifestyle: In one recent photo, Stephanie Affleck posed in a cut-out one piece on the beach

All eyes on her: Stephanie wore a racy lace bodysuit and leggy miniskirt for an alfresco dinner

First class lifestyle: In one recent photo, Stephanie Affleck posed in a cut-out one piece on the beach, while in another she wore a racy lace bodysuit and leggy miniskirt for an alfresco dinner

Social media presence: Online children's store owner Stephanie has almost 1,500 followers

Social media presence: Online children’s store owner Stephanie has almost 1,500 followers

Online children’s store owner Stephanie has almost 1,500 followers. 

The 28-year-old from East London regularly visits Dubai and can’t resist sharing a slew of sexy swimsuit snaps on Instagram while documenting her time there. 

In one recent photo, Stephanie posed in a cut-out one piece on the beach. 

In another she wore a racy lace bodysuit and leggy miniskirt for an alfresco dinner. 

Stephanie also shows off her love of designer clothes on her profile page as well as flying business class.  

The blonde is hoping to bond with Lord Sugar and match his no nonsense attitude towards business. 

She’s looking for funding to develop her designer store and be part of the growing pre-loved fashion industry. 

Stephanie said: ‘I’ve got grit, determination and I’m determined to be successful.’  

Sizzling display: The 28-year-old from East London regularly visits Dubai and can't resist sharing a slew of sexy swimsuit snaps on Instagram while documenting her time there

Sizzling display: The 28-year-old from East London regularly visits Dubai and can’t resist sharing a slew of sexy swimsuit snaps on Instagram while documenting her time there

Holidays abroad: Stephanie also shows off her love of designer clothes on her profile page as well as flying business class

Holidays abroad: Stephanie also shows off her love of designer clothes on her profile page as well as flying business class

Sophie Wilding 

Moderate following: Sophie's Instagram profile has a modest 155 followers. The cocktail bar owner has only 24 posts, dating back from September

Happy New Year! The contestant rung in the New Year in Dubai in a plunging snakeskin print maxi dress which came complete with a thigh-high slit

Moderate following: Sophie’s Instagram profile has a modest 155 followers. The cocktail bar owner has only 24 posts, dating back from September

One to watch: Describing herself as 'magical and enchanting' Sophie even has a witch school qualification

One to watch: Describing herself as ‘magical and enchanting’ Sophie even has a witch school qualification

Describing herself as ‘magical and enchanting’ Sophie even has a witch school qualification. 

The 32-year-old previously worked in sales and has huge renovation plans for her bar. 

The contestant rung in the New Year in Dubai in a plunging snakeskin print maxi dress which came complete with a thigh-high slit. 

Sophie’s Instagram profile has a modest 155 followers.

The cocktail bar owner has only 24 posts, dating back from September.

They show her enjoying drinks at bars, designer purchases or trips abroad to Dubai and Paris. 

She said: ‘Failure is not an option. Winning is part of my DNA.’     

Cheers! Her profile shows her enjoying drinks at bars, designer purchases or trips abroad to Dubai and Paris

Cheers! Her profile shows her enjoying drinks at bars, designer purchases or trips abroad to Dubai and Paris

Francesca Kennedy Wellbank 

Out at sea: She recently documented a trip to Majorca and uploaded a boat snap in a plunging black swimsuit

Life's a beach: The Surrey-based businesswoman regularly shares snaps with her partner on Instagram as well as holidays abroad

Life’s a beach: The Surrey-based businesswoman regularly shares snaps with her partner on Instagram as well as holidays abroad

Academic: Sustainability-company owner Francesca, 26, is a eco-conscious, mathematics graduate

Academic: Sustainability-company owner Francesca, 26, is a eco-conscious, mathematics graduate

Sustainability-company owner Francesca, 26, is a  eco-conscious, mathematics graduate is looking for investment in her next venture, providing a product carbon footprint service for businesses with a simple equation of her own creation.  

The Surrey-based businesswoman regularly shares snaps with her partner on Instagram as well as holidays abroad.

She recently documented a trip to Majorca and uploaded a boat snap in a plunging black swimsuit. 

Her 270 Instagram following will no doubt grow when viewers watch her in the upcoming series.   

She said: ‘There’s two types of people in the world- people that say they are going to do things and people that actually do them and I’m a doer.’

Time for a dip: The Surrey-based businesswoman regularly shares snaps with her partner on Instagram as well as holidays abroad

Time for a dip: The Surrey-based businesswoman regularly shares snaps with her partner on Instagram as well as holidays abroad

I love Australia! She hit the beach in a Baywatch inspired Australia swimsuit for one snap complete with a santa hat

I love Australia! She hit the beach in a Baywatch inspired Australia swimsuit for one snap complete with a santa hat 

Harpreet Kaur 

Insight: Harpreet has just over 600 followers and 54 posts on her profile page

Insight: Harpreet has just over 600 followers and 54 posts on her profile page

Excting: Of taking part on the show, she wrote on her page: 'Watch me battle it out in the boardroom'

Excting: Of taking part on the show, she wrote on her page: ‘Watch me battle it out in the boardroom’

Harpreet has just over 600 followers and 54 posts on her profile page. 

The dessert parlour owner, 30, from Yorkshire uploads special family moments and lots of her beloved pooch. 

She goes by her nickname ‘Harpsi’.  

Glam shots include her recent birthday celebrations and evenings outs.  

Describing herself as a born leader, fearless and funny, Harpreet plans to ‘level up’ her successful, six-figure coffee and cakes business to become a leading brand in the UK. 

She says: ‘I’m definitely not in business to make friends. I’m here to make money.

 I’m sure Lord Sugar isn’t looking for a new mate.’ 

Of taking part on the show, she wrote on her page: ‘Watch me battle it out in the boardroom as one of 16 candidates.  I’ll be competing for an investment from @lord_sugar himself for my yummy business’.

Sweet: The dessert parlour owner, 30, from Yorkshire uploads special family moments and lots of her beloved pooch

Sweet: The dessert parlour owner, 30, from Yorkshire uploads special family moments and lots of her beloved pooch

Brittany Carter

Working it: Hotel front manager Brittany, 25, early has 1,500 Instagram users following her profile

Drink up: The brunette beauty from Bristol regularly shares outfit posts

Working it: Hotel front manager Brittany, 25, early has 1,500 Instagram users following her profile. The brunette beauty from Bristol regularly shares outfit posts

Idea: Brittany is looking to break away to launch the first alcoholic protein drink, with Lord Sugar's help

Idea: Brittany is looking to break away to launch the first alcoholic protein drink, with Lord Sugar’s help

Hotel front manager Brittany, 25, early has 1,500 Instagram users following her profile. 

The brunette beauty from Bristol regularly shares outfit posts alongside gym shots showcasing her incredible figure. 

One make-up free mirror selfie shows the contestant posing up a storm in a sporty co-ord after a workout.  

Brittany is looking to break away to launch the first alcoholic protein drink, with Lord Sugar’s help. 

Her positive attitude is her best asset she says, revealing that every morning she ‘writes 10 things that I am grateful for and when I go to sleep, I reflect on 5 things I am grateful for from that day. ‘

She said: ‘My motto for life is ‘always look on the bright side’ 

Working up a sweat: She also shares gym shots showcasing her incredible figure. One make-up free mirror selfie shows the contestant posing up a storm in a sporty co-ord after a workout

Working up a sweat: She also shares gym shots showcasing her incredible figure. One make-up free mirror selfie shows the contestant posing up a storm in a sporty co-ord after a workout

Amy Anzel  

One to watch: At 48-years-old, red-headed beauty Amy is social media savvy and has nearly 2,500 followers

Passionate: Starting her beauty business a little later in life, Amy has now found what she really loves doing after previously working in sales, showbiz and jingles

One to watch: At 48-years-old, red-headed beauty Amy is social media savvy and has nearly 2,500 followers

Mature: Beauty brand owner Amy is the eldest contestant in the 2022 series

Mature: Beauty brand owner Amy is the eldest contestant in the 2022 series

Beauty brand owner Amy is the eldest contestant in the 2022 series. 

At 48-years-old, the red-headed beauty is social media savvy and has nearly 2,500 followers. 

Her page boasts business achievements as well as sweet pictures with her young son Jacob and lavish holidays to Dubai.  

Starting her beauty business a little later in life, Amy has now found what she really loves doing after previously working in sales, showbiz and jingles.

She said: ‘I can be nice when I need to be, but when I unfortunately have to be a b***h, I will…’

Business acumen: Her page boasts business achievements as well as sweet pictures with her young son Jacob and lavish holidays to Dubai

Business acumen: Her page boasts business achievements as well as sweet pictures with her young son Jacob and lavish holidays to Dubai

 Shama Amin

Private: Shama has only 98 followers on her social media profile and no posts to date

Private: Shama has only 98 followers on her social media profile and no posts to date

Shama has only 98 followers on her social media profile and no posts to date. 

The children’s day nursery owner, 41, already has a busy work life running her children’s day nursery as well as juggling life with five children at home. 

She is ready to prove she has the ‘skill set that is required to be one of the best, successful businesswomen in the early years sector.’ 

She said: ‘Being a lady of colour, wearing a headscarf as well and the challenges that we face on a daily basis, I just want to be a living example for the Asian women out there.’  

THE APPRENTICE 2022: MEET THE WOMEN

AMY ANZEL, 48

 AMY ANZEL, 48

Occupation: Owner, beauty brand

Lives: London

Key information: Starting her beauty business a little later in life, Amy has now found what she really loves doing after previously working in sales, showbiz and jingles. 

She says: ‘I can be nice when I need to be, but when I unfortunately have to be a b***h, I will…’ 

BRITTANY CARTER, 25

 BRITTANY CARTER, 25

Occupation: Hotel front of house manager

Lives: Bristol

Key information: Brittany is looking to break away from her hotel role and launch the first alcoholic protein drink, with Lord Sugar’s help. 

She says: ‘My motto for life is ‘always look on the bright side’ 

FRANCESCA KENNEDY-WALLBANK, 26

 FRANCESCA KENNEDY-WALLBANK, 26

Occupation: Owner, sustainability company

Lives: Surrey

Key information: The eco-conscious, mathematics graduate is looking for investment in her next venture, providing a product carbon footprint service for businesses with a simple equation of her own creation.

She says: ‘There’s two types of people in the world- people that say they are going to do things and people that actually do them and I’m a doer’  

HARPEET KAUR, 30

 HARPEET KAUR, 30

Occupation: Owner, dessert parlour 

Lives: West Yorkshire

Key information: Describing herself as a born leader, fearless and funny, Harpreet plans to ‘level up’ her successful, six-figure coffee and cakes business to become a leading brand in the UK.  

She says: ‘I’m definitely not in business to make friends. I’m here to make money, and I’m sure Lord Sugar isn’t looking for a new mate.

KATHRYN LOUISE BURN, 29

 KATHRYN LOUISE BURN, 29

Occupation: Owner, online pyjama store

Lives: Swindon

Key information: Kathryn has worked a wide range of jobs from mortgage advisor to events manager. Describing herself as ambitious, kind, and often ‘savage’, she says she’s there to win, not to make friends.

She says: ‘My dreams in my head are absolutely huge and I believe I can achieve them.’  

SOPHIE WILDING, 32

 SOPHIE WILDING, 32

Occupation: Owner, boutique cocktail bar

Lives: Cheltenham

Key information: Describing herself as ‘magical and enchanting’ Sophie even has a witch school qualification. She previously worked in sales and has huge renovation plans for her bar.

She says: ‘Failure is not an option. Winning is part of my DNA.’  

 

STEPHANIE AFFLECK, 28

 STEPHANIE AFFLECK, 28

Occupation: Owner, online children’s store

Lives: Kent

Key information: With her East-London roots, the blonde is hoping to bond with Lord Sugar and match his no nonsense attitude towards business. She’s looking for funding to develop her designer store and be part of the growing pre-loved fashion industry.

She says: ‘I’ve got grit, determination and I’m determined to be successful.’  

 

SHAMA AMIN, 41

 SHAMA AMIN, 41

Occupation: Owner, children’s day nursery

Lives: Bradford 

Key information: Shama already has a busy work life running her children’s day nursery as well as juggling life with five children at home. She is ready to prove she has the ‘skillset that is required to be one of the best, successful businesswomen in the early years sector.’ 

She says: ‘Being a lady of colour, wearing a headscarf as well and the challenges that we face on a daily basis, I just want to be a living example for the Asian women out there.’ 

 

Alex Short 

Commercial Cleaning Company owner Alex, 27, loves to show off his six pack in shirtless Instagram pictures.

Sunshine: He spent last month in Dubai and couldn't resist showing off his physique to his 2,000 plus followers

Poser: Commercial Cleaning Company owner Alex, 27, loves to show off his six pack in shirtless Instagram pictures. He spent last month in Dubai and couldn’t resist showing off his physique to his 2,000 plus followers

Determined: With big goals for his commercial cleaning business, Alex is driven, focused and is 'not going to stop'

Determined: With big goals for his commercial cleaning business, Alex is driven, focused and is ‘not going to stop’

Commercial Cleaning Company owner Alex, 27, loves to show off his six pack in shirtless Instagram pictures. 

He spent last month in Dubai and couldn’t resist showing off his physique to his 2,000 plus followers.     

Announcing he was to star in the 2022 series, he wrote: ‘Secret’s out. I’m excited to announce I will be on this years series of @apprenticeuk!!!’.  

With big goals for his commercial cleaning business, Alex is driven, focused and is ‘not going to stop’ until he gets where he wants to go.   

 He said: ‘I would compare myself to a Ferrari, shiny on the outside but under the bonnet, there is a lot of fire and I’m coming for you.’

Over the moon: Announcing he was to star in the 2022 series, he wrote: 'Secret's out. I'm excited to announce I will be on this years series of @apprenticeuk!!!'

Over the moon: Announcing he was to star in the 2022 series, he wrote: ‘Secret’s out. I’m excited to announce I will be on this years series of @apprenticeuk!!!’

 Akeem Bundu Kamara

Muscular: Digital Marketing Agency businessman Akeem mixes business with pleasure on his profile

Sexy: Alongside coverage of his company, or working on a laptop, the 29-year-old from London has uploaded several shirtless snaps recently

Muscular: Strategy Manager for a financial firm Akeem mixes business with pleasure on his profile

Akeem considers himself a people's person who loves being around others

Akeem considers himself a people’s person who loves being around others

Strategy Manager for a financial firm Akeem mixes business with pleasure on his profile. 

Alongside coverage of his company, or working on a laptop, the 29-year-old from London has uploaded several shirtless snaps recently. 

Having holidayed in Madeira, Akeem posted a snap by an infinity pool as well as enjoying a beer on the beach to his nearly 600 followers. 

Akeem considers himself a people’s person who loves being around others, however as a ‘numbers guy’, his analytical ability often causes him to think carefully about his every move, as he claims he will come in with a ‘calculated point of view’. 

He said: ‘My growing up has made me who I am, I’m able to converse with everyone, but also able to show that financial, business side to myself.’

 Akshay Thakrar

Celebrations: Digital Marketing Agency owner is a champagne-popping socialite, who loves trips to Dubai and flying first class

Money, money, money: Referring to himself as a man who believes sleeping is a 'waste of time' he also claims his first word as a newborn was 'profit'

Celebrations: Digital Marketing Agency owner is a champagne-popping socialite, who loves trips to Dubai and flying first class

Talk the talk: He said: 'My friends call me AK 47 because I'm a killer salesperson

Talk the talk: He said: ‘My friends call me AK 47 because I’m a killer salesperson

Digital Marketing Agency owner is a champagne-popping socialite, who loves trips to Dubai and flying first class.  

The 28-year-old from London has 472 followers showing off private jets, fancy cars and various trips abroad.

Referring to himself as a man who believes sleeping is a ‘waste of time’ he also claims his first word as a newborn was ‘profit’.

He said: ‘My friends call me AK 47 because I’m a killer salesperson.’

 

 

Cool dude: The 28-year-old from London has 472 followers showing off private jets, fancy cars and various trips abroad

Cool dude: The 28-year-old from London has 472 followers showing off private jets, fancy cars and various trips abroad

Navid Sole 

Impressive: With 10.7k followers, Navid has the biggest social media following

Impressive: With 10.7k followers, Navid has the biggest social media following

Aspiration: Navid aspires to create a successful pharmacy business with the help and expertise of Lord Sugar

Aspiration: Navid aspires to create a successful pharmacy business with the help and expertise of Lord Sugar

With 10.7k followers, Navid has the biggest social media following. 

The qualified pharmacist and Nicki Minaj superfan, 27, loves celebrities and has shared snaps with Naomi Campbell and Dua Lipa. 

Navid aspires to create a successful pharmacy business with the help and expertise of Lord Sugar.

Describing himself as quirky and unique, Navid plans to stay true to himself throughout the process.

He said: ‘Nothing intimidates me because I just feel like I’m a strong character, strong person, strong mindset. 

A-list: The qualified pharmacist and Nicki Minaj superfan, 27, loves celebrities and has shared snaps with Naomi Campbell (pictured) and Dua Lipa

A-list: The qualified pharmacist and Nicki Minaj superfan, 27, loves celebrities and has shared snaps with Naomi Campbell and Dua Lipa (pictured)

A-list: The qualified pharmacist and Nicki Minaj superfan, 27, loves celebrities and has shared snaps with Naomi Campbell (right)  and Dua Lipa (left) 

Just himself: Describing himself as quirky and unique, Navid plans to stay true to himself throughout the process

Just himself: Describing himself as quirky and unique, Navid plans to stay true to himself throughout the process

Nick Showering  

Small following: With just 4 posts and 79 followers, Nick will undoubtedly build his online profile when the series launches later this month

Small following: With just 4 posts and 79 followers, Nick will undoubtedly build his online profile when the series launches later this month

Eager: He said: 'In business I'm a bit of a force to be reckoned with I know what I'm talking about'

Eager: He said: ‘In business I’m a bit of a force to be reckoned with I know what I’m talking about’

With just 4 posts and 79 followers, Nick will undoubtedly build his online profile when the series launches later this month. 

With every photo one of him in a suit, the finance manager, 31, certainly means business. 

After ‘working in the shadow of his family’s business’, Nick hopes to make a name for himself in the drinks industry with his line of flavoured water. 

He said: ‘In business I’m a bit of a force to be reckoned with I know what I’m talking about.

‘I know how things work, and I’m extremely experienced. 

‘So, I’m a bit of an animal in the boardroom’. 

Competitive: With every photo one of him in a suit, the finance manager, 31, certainly means business

Competitive: With every photo one of him in a suit, the finance manager, 31, certainly means business

Conor Gilsenan

In love: Conor's page is dedicated to his relationship with his fiancee Megan. The former rugby player, 28, announced their engagement in December, and shared a snap with his love showing off her ring

In love: Conor’s page is dedicated to his relationship with his fiancee Megan. The former rugby player, 28, announced their engagement in December, and shared a snap with his love showing off her ring

Sporty: His business idea consists of a fleet of quirky food and beverage vendors targeted at music and sports events

Sporty: His business idea consists of a fleet of quirky food and beverage vendors targeted at music and sports events

Conor’s page is dedicated to his relationship with his fiancee Megan. 

The former rugby player, 28, announced their engagement in December, and shared a snap with his love showing off her ring. 

He has over 5,000 followers and his page boasts highlights of his sports career.

The sales executive describes himself as a ‘corporate panther’ with a record for getting deals done and who will win this series.

His business idea consists of a fleet of quirky food and beverage vendors targeted at music and sports events.

He said: ‘I’m going to be the corporate panther in the boardroom, I’m going to get it done, and I’m going to be Lord Sugar’s perfect business partner.’  

Ex rugby player: He has over 5,000 followers and his page boasts highlights of his sports career

Ex rugby player: He has over 5,000 followers and his page boasts highlights of his sports career

 Harry Mahmood

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Inspired by the kindness of his grandparents, Harry wants to help and support people

Inspired by the kindness of his grandparents, Harry wants to help and support people

Inspired by the kindness of his grandparents, Harry wants to help and support people

Inspired by the kindness of his grandparents, Harry wants to help and support people

Inspired by the kindness of his grandparents, Harry wants to help and support people

The Apprentice starts this Thursday, January 6 at 9pm on BBC One, followed by You’re Fired on BBC Two. Watch live and on-demand on BBC iPlayer.

THE APPRENTICE 2022: MEET THE MEN

AARON WILLIS, 38

Occupation: Flight Operations Instructor 

Lives in: Chorley, Lancashire  

Key information: Having served in the RAF for 12 years as Flight Operations Instructor, Aaron has set out to start his own security business.  

He says: ‘My strongest point is that I can sell to anybody and I think that’s the reason why my business will be a success, because people will buy from me.’ 

AKSHAY THAKRAR, 28

Occupation: Owner, Digital Marketing Agency

Lives in: London 

Key information: Referring to himself as a man who believes sleeping is a ‘waste of time’ he also claims his first word as a newborn was ‘profit’.

 He says: ‘My friends call me AK 47 because I’m a killer salesperson.’ 

CONOR GILSENAN, 28

Occupation: Sales Executive and former Professional Rugby Player

Lives in: London 

Key information: Hard working and ‘hyper motivated by money’, ex rugby player Conor describes himself as a ‘corporate panther’ with a record for getting deals done and who will win this series. 

He says: ‘I’m going to be the corporate panther in the boardroom, I’m going to get it done, and I’m going to be Lord Sugar’s perfect business partner.’

NAVID SOLE, 27 

Occupation: Pharmacist

Lives in: London 

Key information: Qualified pharmacist and Nicki Minaj superfan Navid aspires to create a successful pharmacy business with the help and expertise of Lord Sugar. 

He says: ‘Nothing intimidates me because I just feel like I’m a strong character, strong person, strong mindset.’ 

 

AKEEM BUNDU KAMARA, 29

Occupation: Strategy Manager for a Financial Firm 

Lives in: London  

Key information: Akeem considers himself a people’s person who loves being around others, however as a ‘numbers guy’, his analytical ability often causes him to think carefully about his every move, as he claims he will come in with a ‘calculated point of view.’  

He says: ‘My growing up has made me who I am, I’m able to converse with everyone, but also able to show that financial, business side to myself.’ 

ALEX SHORT, 27

Occupation: Owner, Commercial Cleaning Company

Lives in: Hertford 

Key information: With big goals for his commercial cleaning business, Alex is driven, focused and is ‘not going to stop’ until he gets where he wants to go.  

He says: ‘I would compare myself to a Ferrari, shiny on the outside but under the bonnet, there is a lot of fire and I’m coming for you.’

HARRY MAHMOOD, 35

Occupation: Regional Operations Manager

Lives in: West Midlands 

Key information: Inspired by the kindness of his grandparents, Harry wants to help and support people.  

He says: ‘Everything I’ve looked into achieving, I’ve achieved I’ve literally done everything I’ve put my mind to.’ 

NICK SHOWERING, 31 

 Occupation: Finance Manager

Lives in: London 

Key information: After ‘working in the shadow of his family’s business’, qualified accountant Nick hopes to make a name for himself in the drinks industry with his line of flavoured water. 

He says: ‘In business I’m a bit of a force to be reckoned with I know what I’m talking about, I know how things work, and I’m extremely experienced So, I’m a bit of an animal in the boardroom’ 

 

 

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