Bachelor star Sam Wood sells fitness business for $71million


Bachelor star Sam Wood’s HUGE $71million payday as he sells his signature fitness program to a DNA testing business

Former Bachelor Sam Wood has sold his fitness program, 28 by Sam Wood, for a whopping $71million.

The Melbourne-based personal trainer and entrepreneur sold the program to myDNA, which provides customers with personalised fitness and health plans based on an analysis of their DNA results.

‘I am so proud of what we have achieved so far and even more excited about what the future with myDNA holds,’ Sam told news.com.au.

Sold! Former Bachelor Sam Wood has sold his fitness program, 28 by Sam Wood, for a whopping $71million 

Since launching 28 by Sam Wood in 2016, the program has attracted more than 400,000 individual users and partnered up with the likes of Woolworths and Blackmores vitamins.

Thanks to the myDNA deal, Sam plans to ‘supercharge growth, add incredible new tech features and personalisation’ to the program and app. 

‘I think that’s why we’ve had the success that we’ve had, and myDNA, what they have that we find really attractive is that extra level of personalisation through genomics,’ he told the Australian Financial Review.

Before and after: Sam revealed his own physique after transforming it through his 28 by Sam Wood fitness program

Before and after: Sam revealed his own physique after transforming it through his 28 by Sam Wood fitness program 

Read more at DailyMail.co.uk